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The Rational Walk's avatar

One useful “mental model” for the psychological problem of selling shares of a company to “create” a dividend is to think about one’s ownership as a percentage of the company, even if it is a tiny percentage. If a company repurchases stock and, consequently, has a declining share count, it is possible to sell shares without reducing one’s ownership as a percentage of the company. For example, if Berkshire repurchases 2% of its shares outstanding in a given year, a shareholder can sell 2% of his shares and still own the same percentage of Berkshire. This can potentially make it feel less like consuming principal.

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